Born at
Butler, IL, in 1888, Hollis E. Suits lived in St. Louis in 1919 and
was the Secretary of the St. Louis Laundry Owners Association. In
this role he saw and was seen by most of the33 owners of laundries
in the city. The P. J. Halloran Laundry was a successful commercial
laundry doing linens and towels for hotels and for Pullman cars. Its
owner, Patrick J. Halloran, took special note of Suits' ability and
at the same time believed there was a need for another family laundry
in St. Louis. It could operate out of the second floor of the Halloran
laundry building and share some of the overhead costs. With Halloran's
advice and financial help Suits established his own company, the Hollis
E. Suits Family Laundry.
In those
days, before the home washer and dryer were almost universally installed
in every middle class home and apartment building, a family laundry
provided an essential service for the housewife. Especially for those
who could not afford a laundress or lived in apartments and had no
place to hang out the clothes to dry.
The decade
of the 1920s was a time of national prosperity and the laundry benefited
from that and from Suits' entrepreneurial skills. The Suits Laundry
grew rapidly and became profitable in the decade. The company took
pride in the high quality of its work and built up a large customer
base throughout Greater St. Louis. It grew to eventually have about
90 employees. Its slogan was "Better Than a Good Laundress
and Costs Less."
Suits was
very innovative and enjoyed inventing new and more efficient ways
to process laundry. One of his innovations was the printed form the
people who checked in and counted the soiled laundry used. His version
became widely adopted in the industry. Another innovation was pricing
each item by the time it took to process it: This led to another company
slogan, "Laundering Done by the Hour."
In a laundry
the mangle is the large machine that irons the flatwear such as sheets,
pillow slips and dish towels. Some times a piece would come through
the mangle and not be ironed well. Suits invented what he called "The
Go-back Cart." A poorly ironed piece could be placed on the Go-back
Cart and propelled by an air pressure fixture back to the front end
of the mangle, thus saving the time and effort to walk the piece back..
In 1923
the Suits family moved from an apartment in St. Louis to rent a house
on W. Argonne Drive in the suburb of Kirkwood, MO. Suits' financial
success made it possible in just a few years (by 1927) to purchase
the large frame Victorian home on North Harrison in Kirkwood where
the Suits family resided for the next 53 years.
In the
decade of the 1930s the nation suffered a severe economic depression
with unprecedented unemployment, which had a negative impact on all
businesses. In addition it was a period of substantial labor unrest
and disruption of business. The Suits Laundry was shut down for a
time. Some St. Louis laundry owners were threatened with violence
and the Suits home was under police protection for a short period.
The thirties proved to be a challenge for the Suits Laundry and every
business seeking to remain solvent.
However,
the decade of the 1940s was a complete turnaround. It proved to be
much better for the laundry. During the war years, a family laundry
could get all the business it could possibly handle, although it had
the problem of obtaining enough trained employees to operate, and
was subject to price controls. Because of this Suits had to limit
the number of new customers he served. He received many personal phone
calls from people who were desperate to have there laundry done and
begged to become customers.
It was
during the war that Dorothy Suits joined the firm and became the bookkeeper
for a number of years afterward. Actually all of the Suits boys worked
in the laundry at one time or another, often in the summer. Dan recalls, "The first time was when I was five and Kingsley three. Dad
had us at the plant - I suppose he was baby-sitting for the day -
and put us to work picking the little clip-on tags off the six inch
square markers that traveled through the wash with the individual
bundles. I don't remember what we were paid, but on pay day, Dad presented
each of us with pay envelopes.".
Gwynn remembers
working in the summer as the "rough dry boy." He folded
the towels and wash clothes as they came out of the dryers. He believes
he was paid 12 1/2 cents an hour. Mac remembers wrapping shirt packages
for residents of the St. Louis YMCA who were laundry customers. After
the war Kingsley joined the firm as plant manager and became CEO when
Hollis Suits' retired. Alan worked in the laundry from 1949 to 1956
as the office manager and route supervisor. In 1956 McCawley became
the corporate Secretary- Treasurer.
In 1948
Thad became a laundry delivery man. He describes in detail his experience
at the link below.